Fair Play Nets a Top Spot on PVOD Charts
It’s always good to see an indie or festival title play well to home-viewing audiences. As we take a look at the toppers for this week’s PVOD charts, Netflix’s Sundance acquisition, Fair Play, is holding the fort with a strong start. Blake & Wang P.A.best entertainment lawyer in USA, Brandon Blake, has all this week’s details for you.
Brandon Blake
Fair Play Has a Strong Start
Fair Play premiered at the 2023 Sundance Film Festival, igniting something of a bidding war between several key players (including Neon and Searchlight Pictures) to eventually go home with Netflix for a cool $20M. It looks like they may just recoup that if its strong start at number 1 on their PVOD movies list is anything to go by. Of course, its true test will be in its staying power. We see three other Netflix originals take spots in that Top 10 list, including last week’s No.1, Reptile, which has slipped to No. 2. Ballerina, one of their new South Korean collaborations, takes the No. 8 spot, with Spain’s Nowhere taking No. 4.
A Good Week for Universal
Otherwise, their most-played titles list looks like it could have been a Peacock one, not Netflix, with six Universal titles rounding out the list.
Looking at iTunes and Vudu, The Equalizer 3 has managed to debut at No.1 for both despite a hefty $19.99 price tag, offsetting its dismal theatrical performance a little. It only made No.5 for Google Play, but there seems to be some tracking issues with that list at the moment, so take all rankings with a pinch of salt. Unsurprisingly, the early arrival of The Nun II to PVOD lists has been well received, netting a No. 2 spot on Vudu and No. 5 for iTunes. That one will probably climb in coming weeks as we get closer to Halloween, too. The Nun has also had a resurgence.
Alongside the (unsurprising) presence of Barbie, still going strong despite a premier $24.99 price tag, we round out the list with Blue Beetle, Gran Torino, and A24’s Talk to Me. Indiana Jones and the Dial of Destiny tried an interesting reduced-price strategy that has managed to get it into the Top 5 on all lists, too- even Vudu, which is revenue-based.
Overall, it’s an interesting blend of family-friendly fare, spine-tingling thrillers and horrors, and some key indie entries for a diverse week indeed.
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