Playing the Oscar field in the Time of Social Distancing

How do you campaign for something as illustrious as the Oscars when you can’t even meet up with the voters you’re trying to court? This is the key question that has plagued the movie industry this year. While much has been made about the more-open playing field created by 2020’s lack of Box Office Oscar-bait, BLAKE & WANG P.A one of the best entertainment law firms Los Angeles wants to take a closer look at the difficulties that have hit the Oscar campaign trail, too. Naturally, flashy premiers and private screenings have long been a tool to rocket a film to Oscar prominence. Much of this would typically fall on the theatrical industry, but with key areas like LA and NYC remaining shuttered for almost the entirety of the eligible period, and no major gatherings being allowed country-wide, we’ve seen little chance for this to occur. Another key tool in the Oscar promotion toolbox is the celebrity endorsement from prominent Academy members. Yet again, it’s difficult to publicize th...