Peacock Finally Sees Success and Profit

 After six long years of trimming budgets and doing its best to compete with its larger streaming peers, Peacock may finally be coming into its own. With a second consecutive profitable quarter now under its belt, entertainment attorney Brandon Blake, at Blake & Wang P.A., looks at what Peacock is finally doing right.

                                                                      Brandon Blake  

Subscriber and Profit Uptick

Peacock posted a pre-tax profit of $261M for this year’s Q3, with total revenue reaching $1.8B, up from $1.4B last year. That’s quite a change from the $217M loss it faced in the same period last year, and follows on from its Q2 profit of $189M. It has also seen subscriber numbers grow to 48M, up from 41M in the same period last year, although it is flat from Q2. 


Much of the Q2 profit uptick was due to the $440M in incremental media revenue the FIFA World Cup games brought it. Some of this quarter’s profit, roughly $224M, would be holdover revenue from the final games. Other contributors would be a recent subscription increase and, perhaps most importantly, lower programming costs. 


While they are warning that this progress may get bumpy in the next few quarters, it’s still a promising sign for an often-neglected streamer. 


                                                             Blake & Wang Lawyer 

Less Strong for Comcast

Its Comcast parent, however, saw its overall studios revenue fall by 1.1%, reaching $2.96B and an adjusted EBITDA of $402M. That’s with contributions to Universal for The Odyssey's remarkable success and the breakout of Obsession for Focus Features included. We also learned that the spinoff of its cable assets into Versant will be fully complete and separated by the middle of next year. 


But returning to Peacock, NBCUniversal will now be looking at bundling to further grow the streamer’s reach. It also recently signed a multi-year deal with YouTube to offer Peacock to premium subscribers. 


Peacock has had potential, but poor results, for a long time now. It’s good to see it managing to find a path forward to growth and profit, even amid the larger restructuring underway at Comcast around its entertainment assets.


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